Selling a Business

The Business Sale Process, Step by Step

What actually happens when you sell a business — the six stages, in order, and where value is won or lost.

1,000+ businesses sold  ·  $2.5B transacted  ·  96% success rate

Selling a business follows a predictable arc. Knowing the stages helps you prepare — and prepared sellers get better outcomes.

1. Prepare and value

We recast your financials, identify add-backs, and establish a defensible value. This is the foundation for everything that follows.

2. Build the marketing package

We build a professional, confidential marketing package that presents the business without revealing its identity.

3. Reach and qualify buyers

We take the opportunity to vetted, NDA-bound buyers from our network and qualify their capacity and intent before they see confidential details.

4. Negotiate the LOI

We compare offers on price, structure, and terms — not just the headline number — and negotiate a letter of intent that protects you.

5. Due diligence

The buyer verifies the business. We manage the information flow and defend the deal against the issues that derail transactions.

6. Close

BRG assists on all aspects up to close. The documents are finalized, funds transfer, and you move on to what’s next — on your terms.

Frequently asked

Questions owners ask us

How long does the process take?

Most sales close in 6 to 12 months depending on preparation, industry, and buyer demand.

When do employees find out?

Only when you decide. The entire process is confidential until closing.

What slows a sale down?

Disorganized financials, an unrealistic price, and surprises in diligence — all of which good preparation prevents.

Ready to find out what your business is worth?

Request a free, confidential valuation from the Mergers & Acquisitions team that sells businesses like yours for a living.

Completely confidential · No obligation · No upfront valuation fee

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