Business Valuation

Net Proceeds: What You Actually Keep

The sale price isn't your outcome. How to think about what actually lands in your account.

1,000+ businesses sold  ·  $2.5B transacted  ·  96% success rate

Owners fixate on the sale price. But the number that matters is your net proceeds — what’s left after taxes, fees, debt, and adjustments.

From price to proceeds

Start with the sale price, then account for taxes (driven by structure), debt to be repaid, working-capital adjustments, transaction fees, and how the payout splits between cash, seller notes, and earn-outs.

Why we model it early

We model your after-tax proceeds before you go to market, so you negotiate toward the outcome that matters — not a headline number you never fully collect.

General information, not tax advice — we model your specific situation with your CPA and our tax team.

Frequently asked

Questions owners ask us

What are net proceeds?

What you keep after taxes, fees, debt repayment, and working-capital adjustments — not the headline sale price.

How can I keep more of my sale?

Through early tax planning, the right deal structure, and negotiating on after-tax outcome.

Why does structure matter so much?

Taxes and payout timing, driven by structure, can change your net by a large margin at the same price.

Ready to find out what your business is worth?

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